Tired of brainstorming November restaurant marketing ideas? Look no further! We’ve got the perfect recipe to spice up your menu and services.
This November, fill your restaurant with spectacular food awareness events and holidays that not only tempt the taste buds but also fill your establishment with eager customers ready to savor the goodness you have to offer.
Whether you’re a cozy cafe or a five-star dining establishment, there’s something happening this month for everyone.
And since we’d like to make your customers fall in love with your restaurant all over again, we added a few tips on how you can integrate interactive restaurant menu software.
Check out this marketing guide to know more.
November holidays to optimize marketing strategies
Mark your November marketing calendar for the following holidays in the US:
November 1
- World Vegan Day (Kick off of World Vegan Month celebration)
- National Calzapone Day
- National Deep Fried Clams Day
November 2
- Deviled Egg Day
November 3
- National Sandwich Day
November 4
- Pumpkin Destruction Day
- National Candy Day
November 5
- National Doughnut Day
November 6
- National Nachos Day
November 7
- Bittersweet Chocolate With Almonds Day
November 8
- Cook Something Bold Day
- National Cappuccino Day
November 9
- National Breakfast for Dinner Day
November 10
- National Vanilla Cupcake Day
November 11
- National Sundae Day
- Veterans Day
November 12
- Chicken Soup for the Soul Day
- National French Dip Day
- National Pizza With the Works Except for Anchovies Day
- National Happy Hour Day
November 13
- National Indian Pudding Day
November 14
- National Pickle Day
- National Spicy Guacamole Day
November 15
- National Raisin Bran Cereal Day
November 16
- National Fast Food Day
November 17
- Homemade Bread Day
- National Baklava Day
November 18
- National Vichyssoise Day
November 19
- National Carbonated Beverage With Caffeine Day
November 20
- National Peanut Butter Fudge Day
November 21
- National Stuffing Day
- National Gingerbread Cookie Day
November 22
- National Cranberry Relish Day
November 23
- Eat a Cranberry Day
- National Espresso Day
- National Cashew Day
November 24
- National Sardines Day
- Black Friday
November 25
- National Parfait Day
- Small Business Saturday
November 26
- National Cake Day
November 27
- National Bavarian Cream Pie Day
November 28
- French Toast Day
November 30
- National Mousse Day
10 epic November restaurant marketing ideas
Thanksgiving delights
Make sure you’re one of the restaurants open on Thanksgiving day. This is a golden opportunity for your restaurant to explore new marketing trends, showcase menu offerings for the season, and promote your services.
You can offer a Thanksgiving feast that can rival grandma’s cooking—turkey, stuffing, cranberry sauce, and all the traditional trimmings.
Don’t forget to customize your Thanksgiving menu and promote it on your website, social media, and newsletters. Consider offering a special early bird discount or a delightful takeaway option for your customers who want to savor your cuisine at home.
Veterans Day tribute
On November 11, show your appreciation for veterans by offering discounts or free meals to military personnel, whether retired or in service.
This gesture not only pays tribute to those who have served but also showcases your restaurant’s commitment to the community.
You can take marketing ideas from famous restaurants’ yearly tributes. Here are a few:
- Wendy’s sometimes offers a free breakfast combo.
- Dunkin’s free donut galore
- Starbucks’s free hot or iced tall coffee
- Tuscan Kitchen’s family-style Italian feast for veterans and their guests
Black Friday delights
Black Friday is not just for shoppers. You can also offer Black Friday restaurant deals as one of your November promotion ideas where you can put on gift cards, special promotions, or even extended happy hours to encourage customers looking for a break from their shopping sprees.
Additionally, you can motivate guests to buy gift cards as thoughtful presents for the upcoming holiday season.
Small business Saturday
For the uninitiated, the day after Black Friday is Small Business Saturday. It’s a perfect opportunity to remind your target market that your restaurant is a local gem.
Offer special discounts, loyalty card promotions, or a “Buy One, Get One” deal to celebrate small businesses and draw more customers to your door.
Fall food and drink pairings
It’s hard to think about November without thinking of autumn or fall at the same time. This is the season of comfort food and warm, spiced beverages.
So here’s one of the best November restaurant marketing ideas for your menu offerings—take advantage of this autumnal food craze by hosting a series of food and drink pairing nights featuring seasonal favorites, such as turkey pot pie soup with Saison beer or a pumpkin cheesecake with hot or iced americano.
Cyber Monday promos
If you have an active partnership with a food delivery company or if you’re offering an online ordering service, then Cyber Monday is the best time for you to come up with exciting deals for your online patrons.
This strategy boosts the purchasing activity of your customers and the success rate of your restaurant, according to the Restaurant Readiness Index (RRI) report, a platform launched by PYMNTS.com to measure restaurant marketing and service efficiency.
You can give away discount vouchers to first-time sign-ups, offer exclusive deals to regular customers, promote or bundle up non-sellable items at profitable prices, or introduce stackable promos from Thanksgiving to Cyber Monday leading up to Christmas.
Leverage loyalty rewards
Providing rewards to your loyal customers is not just about giving discounts—it’s about building lasting relationships with your customers.
To successfully implement this strategy, it is beneficial to integrate interactive software into your workflow. This way, it will be easier for you to track your regulars and implement your rewards program to them.
Social media marketing
November’s holidays offer a smorgasbord of photo-worthy moments.
Whether it’s a sumptuous Thanksgiving feast or a cozy Veterans Day celebration, take the time to capture the essence of your restaurant through mouth-watering photos and videos.
You can share these visuals on your Instagram, TikTok, Facebook page, and other social media channels. Make sure to encourage user-generated content (UGC) by asking customers to share their experiences with your unique holiday offerings.
Email marketing magic
You can leverage your email list by sending out themed newsletters throughout the month of November.
Use Thanksgiving, Veterans Day, Cyber Monday, and all the other special holidays as opportunities to showcase special promotions, share holiday recipes, and tell engaging stories about your restaurant and staff members.
In a restaurant marketing statistics article, Mailchimp claimed that about 60% of customers register to a restaurant email list to accumulate discounts and special offers.
This number proves that sending regular newsletters helps in boosting your campaigns for the holidays.
Influencer marketing
Incorporating influencer marketing into your digital strategy for your November promotion ideas is a savvy move. By partnering with influencers who align with your brand and appeal to your target market, you can create authentic, engaging content that resonates with a wider audience.
In a restaurant social media statistics, it was revealed that 88% of customers rely on online reviews from trusted social media users before choosing for a place to eat.
This strategy will help you prepare your restaurant for the holiday season.
How to boost November restaurant specials
Implementing the best marketing strategy for a profitable month like November is quite challenging and overwhelming. What you’ll need is a helping hand or a functional digital tool that will boost your strategies rather than undermine them.
The best bet? MENU TIGER restaurant software.
There’s a reason why it’s become one of the trusted brands when it comes to online restaurant handling.
With an active account, you’ll get access to features and advantages like these:
Menu customization
A QR code menu software like MENU TIGER allows for effortless menu customization and update, enabling restaurants to adapt to changing customer preferences and seasonal campaign needs.
With a few clicks, you can update your menu to feature season specials, limited-time offers or even accommodate dietary restrictions.
This adaptability keeps your customers excited and engaged, ensuring there’s always something fresh and enticing on the menu.
Customer data access
One of the most powerful aspects of using a food menu with QR code is the ability to gather and analyze customer data.
From dining preferences and dietary restrictions to visit history, this information lets you personalize the customer experience.
Through this, you can easily recognize your regulars by name and their favorite dish and even acknowledge their anniversary with your restaurant.
This personal touch creates a lasting impression and cultivates customer loyalty. Plus, you can leverage data insights to tailor promotions and marketing campaigns, effectively reaching your target audience.
Upselling and cross-selling possibilities
You can use the accumulated customer data to curate upselling and cross-selling strategies.
The ordering behaviors, dietary restrictions, and other food and drink menu preferences will serve as your basis for a strategic offer to a customer.
For instance, if your customer orders a classic burger, the restaurant software can prompt an upsell for a side of loaded fries or a milkshake.
Moreover, cross-selling becomes an art form when you recommend wine pairings, appetizers, or desserts that align with a customer’s chosen entree.
This not only enhances the dining experience but significantly boosts your average check, resulting in increased revenue for your restaurant.
Minimal staff needed
A streamlined operation is guaranteed with interactive software integrated into your restaurant, allowing you to serve customers efficiently with minimal staff.
MENU TIGER’s online ordering system and restaurant waiter call button system reduce the need for additional waitstaff. Your customers can place their orders and make payments at their own pace, ensuring a smooth and contactless experience.
But it’s important to note that this is not about replacing human interaction; it’s about enhancing it.
Your staff members can focus on providing top-notch service while the software takes care of the routine tasks. This helps you make sure to provide faster service with fewer errors.
Streamline workflow with November restaurant marketing ideas
From the kitchen to the front of the house, MENU TIGER optimizes workflow at every stage. Orders are transmitted seamlessly from the software to the kitchen, reducing miscommunications and wait times. In busy restaurants, this can be a game changer.
Plus, using a digital menu won’t even be a headache for you and your customers. You don’t need to inform them how to scan a menu because it’s intuitive to use.
Upscale your marketing initiatives with interactive restaurant menu software this November
Promoting your restaurant in such a busy season is indeed challenging. That’s why it’s always a smart move to integrate something advanced, something beneficial, something with the best QR code for a contactless menu into your entire workflow.
How? It’s easy. Just follow these steps:
- Create an account with MENU TIGER;
- Customize your website and menu; and
- Activate some software integrations and payment options.
We don’t want you to miss out on the fun and profitable opportunities with your November restaurant marketing ideas.
